Smart Commerce: from dynamic price to click & collect
With this in-depth analysis we will analyze the new sales techniques in the environment omnichannel. Carrying houses history of success and collecting the opinions of GDO players, we will discuss the tools instore to manage and maximize purchases, and on click e collect as a solution to make more efficient and effective (also economically) i retailer hybrid, between e-commerce and physical space.
The results of the study will be presented at the event: Dynamic price optimization during covid
by Michael Cacciatore, Sales Director Italy, Pricer
Alessandro Barchetti, Innovation & Digital Director, Unes
Francesco Gabrielli, Head of Ecommerce Marketing, Carrefour
Armando Brescia, Director, Modern Distribution
Moderator: Stefano Motta, Retail Hub