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Executive Master “Innovation in Retail”

Executive Master "Innovation in Retail"
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Con Alberto Mattiello, Head of Innovation di Retail Hub
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GDO

E-Commerce Strategy: le scelte della GDO
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Le Nuove Sfide del Retail: le mutate esigenze del cliente
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La Costruzione degli Assortimenti nella GDO
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Il Rapporto fra Private Label e Prodotti di Marca
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La collaborazione fra retailer e IDM
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Visual & Virtual Merchandising
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Le strategie omnichannel e promozionali nel food retail
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Pharma Retail

Il Visual Merchandising in Farmacia
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La fidelizzazione nell'era digitale
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L'omnicanalità in Farmacia
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Le Logiche Assortimentali nel Pharma
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Fashion Retail

Virtual Showrooming
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L’innovazione nelle Strategie Omnichannel
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Retention Marketing e Marketing Automation
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HoReCa

Out of Home: nuovi modelli di business
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