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Pharma Connect 2021
5 May | 14:30 - 16:30
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The event, organized by Retail Hub, aims to investigate the main innovations and trends in the sector Pharma & Healthcare in Italy. The various players in the supply chain will discuss the changes and new challenges of this year of necessary acceleration, on innovative business models between deregulation of the sector, digital transformation and customer / client engagement and on the evolution in an omnichannel perspective.
- New channels and new formats
- The strategic role of logistics and delivery
- eCommerce, loyalty, digital marketing app… What digital strategy?
- Visual & virtual merchandising in the pharmacy
- The role of technological innovation in the Patient / Client approach
- Evolution of the competition: new alternative channels to the pharmacy
- The paradigm between Pharmacy - Distributor - Industry: how to cooperate?
"Pharmacy Channel in the Age of Digital Transformation" edited by Jakala
First Round Table
"Pharmacy as an Ecosystem"
Second Round Table
"Digital innovation and new channels"
Conclusions + Q&A
The Digital Event will be moderated by Alessandro Santoro, Journalist specializing in the pharmacy channel
CEO & Co-Founder
Head of industry Pharma
Marco Di Filippo
CEO & Founder
Parapharmacy Development Manager
Francesco De Michino
Strategic Account Executive Healthcare & Life Sciences
ICT and Digital Evolution Director
Deputy General Director