Fourth round, the next one November 19, with the training course on the Pharma world organized by Retail Hub is Pharmacy Scanner: “Omnichannel in the pharmacy: what you need to know to talk to the digitized customer“.
Epidemic emergency and lockdown have given a dizzying push to transformations that otherwise would have taken years to take hold. Many Italians have had their first experiences with services such as e-commerce, home delivery or teleconsultation in recent months. And the dematerialized recipe has paved the way for new apps and technology platforms. In essence, a new digitized and omnichannel client-patient will emerge from the pandemic. And how will the pharmacy respond?
- E-commerce to develop sales